Master your marketing. Close more sales.

Marketing Club For Freelancers

The Confident Creative Club membership is for you if…

  •  you are a working photographer, graphic designer, illustrator, videographer, copywritier, content creator or other creative services freelancer
  • you have tried the ‘spray and pray’ marketing method and feel overwhelmed, frustrated, and disappointed
  •  you stumble over what to post, blog about, or write in your marketing
  •  you want to feel confident when talking about your value
  •  you know the value of consistency and want accountability and support
Marketing and sales membership program photographers or designers

Marketing your freelance business can be tough.
You don’t have to figure it all out on your own.

“I actually know what to post on social media. I know what to say when someone asks me what I do. I have so much more confidence and am getting consistent inquiries (and bookings!) from clients I love. Thank you!”

Anna Beaudry, Anna Beaudry Photographic Design

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 Feel Confident In Your Marketing Message

Know exactly what to say in your social media post captions, DM’s, and your emails to create meaningful connections and compelling sales offers.

Discover the words and tone that align with your brand and your ideal clients and how to confidently talk about the value you bring.

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Map Your Pathway To Predictable Profit

Clients go through a Buyers Journey with distinct stages of getting to know, like, and trust you before they make a decision to hire you.

Simplify your marketing  and meet them where they are at.  Move your ideal clients along your pathway to profit smoothly and predictably.

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Be Consistent & Effective In Your Actions

Relationship marketing is one of the strongest and most effective marketing strategies in todays marketplace for closing sales.

Accountability and community support will help you take consistent actions to create meaningful relationships and avoid the highs and lows of the gig economy.

Confident Creative Club

Private Support, In Depth Training, Community Connection, Co-working

Group Sessions Every Monday and Every Other Tuesday @ 9am (pst)

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Training Videos

New Modules Every Month
This program provides valuable pre-recorded pricing, marketing, and sales training videos and exercises to fill in any gaps.

Each training module comes with specific exercises, worksheets, or assignments for you to get feedback on and implement right away in your business.

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Community Support

Monthly
 Ask Aura Anything sessions give you group access to expert feedback and advice while you connect to the challenges, and successes of others to accelerate your own journey. 

Marketing Power Hours and the monthly co-working helps you get the hard stuff done.

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 Private Coaching

Two Each Month
Personalized feedback and support  sessions with Aura McKay twice each month.

Book your sessions on your schedule and use your private support sessions to breakthrough challenges and customize the training  to your own unique creative business.

Month to Month – No Long Term Commitment

$395/month

Canadian $ – Tax Included

Commit to 6 Months – Save 10%

$2,133

Canadian $ – Tax Included

The Confident Creative Club Training Modules

In depth training videos on pricing, marketing, and sales with practice exercises to help you apply your new skills right away.
New modules are released every 2 to 4 weeks. Giving you time to go through each one. 

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1:1 Onboarding Session

Private 30 Minute Session

  • How to make the most of your membership
  • Clear marketing and sales goals for you and your business
  • Identify areas for biggest growth

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Pricing Training

Pre-recorded Training Modules

  • Price for Profit Calculator (aka Magic Spreadsheet)
  • Pricing, Revenue, and Sales Strategies
  • Price as a Positioning / Marketing Tool
  • Your Aligned Offer
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Marketing Training

Pre-recorded Training Modules

  • How Marketing Works
  • Your Buyers Journey
  • Your Core Message
  • Your Brand Voice
  • 30 Day Marketing Calendar
  • Your Client Journey
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Sales Training

Pre-recorded Training Modules

  • Sales Journey Overview
  • Your Pathway To Profit
  • D.R.E.A.M. Sales Call Framework
  • Objection Handling
  • Proposal Template
  • Compelling Offer Layout

Month to Month – No Long Term Commitment

$395/month

Canadian $ – Tax Included

Commit to 6 Months – Save 10%

$2,133

Canadian $ – Tax Included

“I finally started streamlining my marketing and positioning myself as a professional versus simply work for hire. Now I’m getting better clients and more creative projects.”

Jodi Toews, Graphic Designer

The Confident Creative Club is not for you if…

  • are desperate for immediate cash flow instead of long-term, sustainable results
  • expect to get things right the first time instead of through consistent practice
  • haven’t had any training or experience in marketing and selling your creative services
  • are a true solopreneur and like to operate without feedback, support, or community

Creative life before thefreelancer business incubator program

Our Confident Creative Club is a little different:

Our programs and trainings are:

  •  Hybrids of valuable trainings, community support, and private coaching to help give you the best chance of actually getting results
  •  Also always recorded so you can go review as much and whenever you want to
  •  Specifically designed to help creatives like you focus on what matters most so you can master the business of creativity
  •  Comprehensive with resources, workbooks, and access to the Slack community for additional support and connection

And there are things we Don’t or Won’t do.

  • Same old same old ‘online courses’ that talk at you without really helping you make lasting, meaningful changes
  • Quick fixes or magic formulas (success takes time and effort – if it was easy you would already be doing it)
  • Done for you solutions while you sit back and coast (this is YOUR business, YOUR life, you are the key to creating want you want)
  • One and done training that abandons you before you implement (taking action takes something, usually it takes structure and support)
Aura McKay, Founder and Lead Instructor of Business of Creativity

Hi! I’m Aura McKay.

As a freelance photographer and creative entrepreneur for more than 20 years, I know how challenging it can be to stay motivated to take action, feel confident in your marketing, and close sales consistently.

Getting the training, resources, and most importantly, the support you need for where you are in your journey is critical to being successful. 

And…in my experience of training and coaching hundreds of freelance creatives, the benefits of being inside a membership group is unmatched. 

Weekly co-working Power Hours help you focus on what matters and get stuff done!

New training modules every couple of weeks keeps you learning new skills!

Twice a month private support sessions help you apply the training to your unique business.

And finally, group Q & A’s keep you connected to community and motivated to take action.

Here’s the thing….I won’t let you stay in the club if it really isn’t a fit for you. I am committed to making sure that you don’t waste your money and are only here if you are getting value and results!

“This is first time I have ever had a marketing plan and ideas to implement – and actually turned them into new habits that created different results!”

Martina Voss, Upholstery Couture